Nordic Wellness Premium Partner of Partille World Cup

Premium Partner Nordic Wellness

Nordic Wellness is joining the Partille World Cup as a Premium Partner. Among other things, participants will have the opportunity to receive fitness tips at Heden Center during the tournament.

– Nordic Wellness’s mission is to make exercise accessible to everyone by promoting movement, activity and community. This aligns well with our ambitions and values, says Fredrik Andersson, General Secretary of the Partille World Cup.

The Partille World Cup is actively committed to sustainability through its Celebrate initiative, in which physical activity plays a key role. Over the course of a tournament week, 128,640 minutes of handball are played. That is equivalent to 89 days of constant movement.
– Together with the Partille World Cup, we can now both further strengthen our brand across the Swedish handball community and take Nordic Wellness and our brand beyond Sweden’s borders, contributing to a stronger meeting place for all these fantastic handball players and supporters visiting Gothenburg from 29 June to 4 July, says Magnus Gustavsson, Head of Sports at Nordic Wellness.
– The Partille World Cup has put both Sweden and Gothenburg on the international sporting map and is an important part of the development of the city of Gothenburg.